Strange Drugs of the Silver Age: Jimmy Olsen’s Beard Tonic
Another subtext laden post, just from a different point of view this time.
Cub Reporter Jimmy Olsen is denied entrance to the Bearded Band — a mysterious club only open to men with beards — because he lacks a beard (well, he tried to sneak in with a fake beard, but it was quickly exposed). As he slinks away, a strange bearded man accosts him and offers him a bottle of special beard tonic. Jimmy chugs the strange brew1 and starts growing a thick beard almost immediately2.

Jimmy attends the next Beard Band meeting and discovers that he’s been tricked. The beard tonic is real — but it is far too strong. His beard will keep growing, five or six feet per day, unless he receives the antidote. And the club members will only provide the antidote if Jimmy makes several public appearances across town, proudly displaying his new beard3.
Jimmy tries his best to uphold his end of the bargain, but he keeps getting his beard cut off through no fault of his own4 — simply bad luck. Angry, the club members destroy the antidote so that Jimmy will always be bearded. Then they proceed with “Operation Whiskers” — their plan to brew a huge amount of the beard tonic and pour it in Metropolis’s water supply. Thanks to more bad luck from Jimmy, their plan backfires and the beard tonic ends up turning into the very antidote they had earlier destroyed. Unaware of this, they all take a swig of the concoction and everyone — including Jimmy — suddenly loses their beards5. Superman appears and destroys the equipment so the members of the club can never brew their tonic again6. No more beards for the Beard Band (or Jimmy Olsen).
Notes:
1. Did Jimmy ever meet a potion, tonic, or medicine he didn’t sample?
2. It’s impressive the way the tonic only affects facial hair, and not scalp hair or other body hair. Of course, that’s probably a good thing or Jimmy would have ended up looking like Cousin Itt.
3. The Beard Band are under the impression that these public appearances will increase the popularity of beards. Why? He’s just a bowtie-wearing cub reporter at one of several newspapers in town. Why would men of distinction follow his example? If anything, I think it would make men who already had beards want to shave them off.
4. For the record, his beard is sliced off with a sickle, burned off while cooking lunch, shot off during a robbery, and cut off and used as a means of escape from quicksand — which is apparently common around Metropolis.
5. It’s not really an “antidote” if it caused everyone to lose their beards; more of a facial depilatory.
6. Or at least until they buy more equipment.

Source: Superman’s Pal, Jimmy Olsen #23, “Jimmy Olsen, The Bearded Boy,” by Otto Binder and Curt Swan. It’s actually quite a fun story, one of the better Jimmy Olsen/mad science tales.
June 9th, 2008 at 7:55 am
Ah, thank you Dr. Scott, I’ve always wondered if Grant Morrison just dreamed up the Bearded Gentlemen’s Club of Metropolis, as seen here in Doom Patrol #45
http://www.superheroes-r-us.com/wp-content/gallery/doom-patrol-45/09.jpg
(Actually, the whole thing is online for reading here
http://www.superheroes-r-us.com/index.php/image-galleries/?album=3&gallery=4
June 9th, 2008 at 9:39 am
Stories like this are proof that drugs and alcohol were of higher quality in the past.
June 9th, 2008 at 12:10 pm
Hmmm … wait — I get it! It’s an allegory! It’s really about the temptation to try drugs to “fit in” with the “hip” crowd, which is really only interested in “hooking” new members to profit from their addiction.
If this had been in the early 1990s I’d have suspected the White House was paying them off.
June 10th, 2008 at 11:15 am
Jimmy drank more alien potions, handled more strange alien artefacts, collected more crap Superman bent and dressed as a girl more than anyone
None of which points to a rational human being
Someone once said that being around gods damages normal men – and Jimmy is house-buddies with god on Earth (one)
June 10th, 2008 at 5:35 pm
Only Communists wear beards anyway. When was the last time a politician in America was elected with a beard?
June 10th, 2008 at 9:53 pm
The question for me is why do these bearded guys have such low self-esteem that they want to force everyone else to take up their hobby? Can’t they just be happy with their own beards? And does the drug they plan to put in the water make women grow beards? Is this actually some personal kink they’re expressing, or did they just not think it through (I’m betting on the latter)?
June 11th, 2008 at 1:52 pm
You forget, this is SILVER AGE Jimmy Olsen. He’s so influential, he has his own fan club. And he’s Superman’s pal. Ergo, Jimmy has pull.
June 12th, 2008 at 11:14 am
Jimmy Olsen is famous because he is the friend of someone famous… he was the Kato Kaelin of his day! (or Kato is the Jimmy of ours)
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