Tuesday PSA: The Trick is to Treat All the World’s Children!

With Halloween just around the corner, I thought it was the perfect time for this public service ad featuring Binky and his giant-bowtie-wearing brother Allergy (and yes, he wears his bowtie even in costume).

The Trick is to Treat All the World's Children!  Click for the full page.

I’ve mentioned how often these PSAs featured pro-United Nations themes, and this is a perfect example focusing on the United Nation’s Children Fund — better known as UNICEF. This is the third DC PSA featuring UNICEF (one, two), and here’s a bonus Casper PSA thrown in for free.

Click on the image for the full ad

This PSA is found in DC comics from December 1957. Jack Schiff, as usual, wrote this PSA, with Ruben Moreira on art. I scanned this in from a copy of Adventure Comics #243 (which features “The Super-Toys From Krypton,” where Superboy’s childhood toys are sent to Earth. Is there anything Jor-El didn’t send from Krypton — other than more people he could have saved, I mean?) There is also a black and white version that can be found in some comics (Action Comics #235, for instance).

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5 Responses to “ Tuesday PSA: The Trick is to Treat All the World’s Children! ”

  1. Allergy went through every costume in the store, looking for one that would go with his huge black bowtie.

  2. I find it doubtful that they could’ve raised enough money on that Trick-or-treating route to cover the cost of the party, let alone give enough to Unicef to be an achievement WORTHY of such a party.

  3. I’m not sure that’s actually a tie, since it doesn’t seem to be removable. I suspect that it’s some type of appendage, perhaps tentacles or the wings of some form of alien parasite. Has anyone checked under Allergy’s bed for a large cocoon?

  4. My best Halloween costume ever? A giant Unicef box.
    Kind of unwieldy, though.

    I dunno, Maseiken… almost every kid in my school used to carry one, and at the end of the night we’d have at least $5-10 each (this was late 80s-early 90s) — though some of it might be our parent’s pocket change that hadn’t gone to other trick-or-treaters. Multiply that by a few hundred and stock the party with potluck and volunteers in the school gym…

  5. … and you have all of the charity money going to a party instead. Which, frankly, is the issue with a lot of these charity setups.

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