Tuesday PSA: The Trick is to Treat All the World’s Children!
Filed under: Comics
With Halloween just around the corner, I thought it was the perfect time for this public service ad featuring Binky and his giant-bowtie-wearing brother Allergy (and yes, he wears his bowtie even in costume).

I’ve mentioned how often these PSAs featured pro-United Nations themes, and this is a perfect example focusing on the United Nation’s Children Fund — better known as UNICEF. This is the third DC PSA featuring UNICEF (one, two), and here’s a bonus Casper PSA thrown in for free.
This PSA is found in DC comics from December 1957. Jack Schiff, as usual, wrote this PSA, with Ruben Moreira on art. I scanned this in from a copy of Adventure Comics #243 (which features “The Super-Toys From Krypton,” where Superboy’s childhood toys are sent to Earth. Is there anything Jor-El didn’t send from Krypton — other than more people he could have saved, I mean?) There is also a black and white version that can be found in some comics (Action Comics #235, for instance).
More PSAs
October 27th, 2009 at 11:35 pm
Allergy went through every costume in the store, looking for one that would go with his huge black bowtie.
October 28th, 2009 at 5:53 am
I find it doubtful that they could’ve raised enough money on that Trick-or-treating route to cover the cost of the party, let alone give enough to Unicef to be an achievement WORTHY of such a party.
October 28th, 2009 at 7:08 pm
I’m not sure that’s actually a tie, since it doesn’t seem to be removable. I suspect that it’s some type of appendage, perhaps tentacles or the wings of some form of alien parasite. Has anyone checked under Allergy’s bed for a large cocoon?
October 28th, 2009 at 8:20 pm
My best Halloween costume ever? A giant Unicef box.
Kind of unwieldy, though.
I dunno, Maseiken… almost every kid in my school used to carry one, and at the end of the night we’d have at least $5-10 each (this was late 80s-early 90s) — though some of it might be our parent’s pocket change that hadn’t gone to other trick-or-treaters. Multiply that by a few hundred and stock the party with potluck and volunteers in the school gym…
October 29th, 2009 at 8:17 am
… and you have all of the charity money going to a party instead. Which, frankly, is the issue with a lot of these charity setups.
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